Bentley sales grow by 31% in 2021 with increased demand for hybrid models

Bentley recently revealed its 2021 sales report which reflected a 31-percent increase in the British carmaker’s 2020 sales. According to Bentley, sales totaled 14,659 units in 2021 with a majority of the vehicles delivered coming from Bentley’s new hybrid models.

The success of this new hybrid option ensured Bentayga remained Bentley’s number one best-selling model for five years straight. That said, the Bentley Bentayga further establishes itself as one of the most successful luxury SUVs in the world. Furthermore, a full year of Flying Spur sales around the world and the introduction of the Continental GT Speed, among 11 new derivatives launched, added to this success.

The US market remained Bentley’s biggest market, giving the company its largest sales volume globally. Here, Bentley sold 4,212 cars, an increase of 39 percent on the corresponding figure for 2020, 3,035.

Meanwhile, China almost matched this performance for the first time in a decade with 4,033 cars and showed a sales increase of 40 percent against last year’s record of 2,880.

Bentley’s sales in the US and China combined make up more than half (56 percent) of the company’s total global sales.

In Europe, Bentley sold a total of 2,520 cars, against a figure of 2,193 in 2020. A 15-percent increase, said Bentley, was driven by evenly split sales across model lines.

Bentley’s home market in the UK continued its consistent strong performance, recording sales of 1,328 cars. This represented an increase of 14 percent over the previous year.

On the other hand, Bentley’s sales in the highly competitive luxury segment in the Middle Eastern market totaled 915 units against a total of 735 the previous year.

Finally, the Asia-Pacific region posted an increase of 37 percent and a record performance, delivering 1,651 cars, against 1,203 sold in 2020.

“(Year) 2021 was yet another year of unpredictability though I am delighted to be able to confirm that we overcame significant headwinds, and deliver a breakthrough in our sales performance. This is our second record sales year in successive years and is a positive sign of our brand strength, operational excellence, strong global demand, and affirmation of our strategic priorities,” said Bentley Motors Chairman and CEO Adrian Hallmark.

Hallmark added, “The reaction to the market introduction of the Bentayga Hybrid and anticipation for Flying Spur Hybrid demonstrate the path the luxury sector is heading, and we are positioned firmly at the forefront. These numbers are validation that we not only lead the sector in sales and market share but also investment in electric technologies and commitment to being the first fully electrified and zero-carbon luxury car company in the world.”

Photos from Bentley

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