FIA, EssilorLuxottica reinforce commitment to promote road safety through good vision
As part of their renewed three-year partnership, the FIA and EssilorLuxottica have announced their plans to reinforce their commitment to promote good vision for safer roads.
Both the motorsport organization and the eyeglass manufacturer said that they will launch several initiatives that will “mobilize the general public, institutions, mobility players, and eye-care professionals.”
These initiatives will support the United Nations General Assembly’s (UNGA) recent adoption of the resolution that declares 2021-2030 as a new “Decade of Action for Road Safety,” with the objective of halving the number of road victims by 2030.
“At the FIA, we are committed to improving global road safety, which includes the promotion of responsible driving. To do that, we need to build a comprehensive set of interventions, with a strong focus on prevention. Our renewed partnership with EssilorLuxottica will contribute to building a culture of safety by raising awareness on the importance of good vision for all road users,” said FIA President Jean Todt.
The FIA and EssilorLuxottica will roll out programs focused on reinforcing awareness campaigns and advocacy to address the UN’s strong call for action. The FIA said that these will include “accelerating innovation in the areas of eye exams, visual solutions and other road safety-related products such as helmets, leveraging racing expertise to apply it to the roads and scaling up access to visual equipment in close collaboration with FIA Member Clubs all over the world.”
EssilorLuxottica will also launch a global “action for good vision on the road” campaign. This initiative is aimed at eye-care professionals and will encourage them to play a key role in raising awareness and addressing the crucial and reinforced need for good vision in all conditions, especially when driving.
“Vision is vital on the road. EssilorLuxottica’s commitment to safer roads is part of our wider responsibility as the industry leader and our mission to help people ‘see more, be more and live life to its fullest.’ Public awareness about the importance of good vision remains low while the need for access to suitable eyewear continues to grow. This issue concerns everyone — low and middle-income countries as well as mature countries, from underserved communities to professional drivers. We are confident that together with the FIA, and with the support of public and private stakeholders across the globe, we will be able to create a positive and meaningful impact as part of our plan,” commented EssilorLuxottica executives Francesco Milleri and Paul du Saillant.
Photo from FiA
Also read:
For Better Road Safety This 2020, Go beyond 20/20 Vision, Says GEM
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