Ford Driving Skills for Life resumes, now on its 13th edition
Ford Philippines has officially launched the 13th edition of its world-renowned Driving Skills for Life (DSFL) program.
As part of the Blue Oval brand’s annual Global Caring Month celebrated every September, this year’s theme program (themed “Safe Driving in the New Normal”) covers topics including pandemic car care and maintenance tips, car sanitation and disinfection, and driving techniques during the rainy weather.
The abovementioned matters are in addition to the current DSFL training module that covers basic vehicle dynamics and handling, driving in various conditions, anti-distracted driving, and fuel-efficient driving.
Following its postponement last year due to COVID-19, the Ford DSFL has resumed this year and the sessions will be conducted virtually “in order to foster a safe and physically-distant learning environment.”
“We are excited to bring the DSFL back this year as part of our Global Caring Month, bringing to life our long-standing advocacy on road safety on the digital platform,” Ford Philippines Assistant Vice President for Communications Edward Joseph Francisco said.
“This year, we are making the DSFL a more relevant training program for our participants by sharing the necessary driving habits and skills as they navigate the roads in the ‘new normal.'”
Tuason Racing School will conduct the virtual DSFL program and will aim to provide an interactive training session, with more instructional videos, games, and contests. For this year, Ford road safety ambassadors are radio personality Sam YG and beauty queen Michelle Dee, who will help expand the visibility of the program in the digital space.
Since its inception in the country, Ford DSFL has trained more than 26,000 drivers over the years. In 2019, over 3,300 public and private drivers participated in the DSFL.
Established in the United States in 2003 by Ford Motor Company Fund, the US Governors Highway Safety Association, and a panel of safety experts, the DSFL is aimed to teach newly licensed drivers the necessary skills for safe driving beyond what is learned in standard driver education programs.
Further, Ford Philippines announced that several DSFL sessions will be opened “to the public to register and participate.” Visit the Ford Philippines’ Facebook page for more updates.
Photos from Ford Philippines
Also read:
Ford Driving Skills for Life: Over 23,000 Participants and Counting
Family First--Ford PH’s Driving Skills for Life Program Reinforces Family Safety Advocacy
Over 400 Drivers in Iloilo Get Safe Driving Training with Ford Driving Skills for Life Program
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