Geely PH is NLEX Corporation's mobility partner for NLEX Lakbay Norte program
Sojitz G Auto Philippines (SGAP) announced that it was tapped by the NLEX Corporation to be its mobility partner for the reintroduction of the NLEX Lakbay Norte program.
KEY TAKEAWAYS
What is the NLEX Lakbay Norte program?
It is the program reintroduced by NLEX Corporation to help the tourism industry bounce back from the effects of the COVID-19 pandemic.What is first area that will be showcased in the NLEX Lakbay Norte program this year?
The tollway operator partnered with Sojitz G Auto Philippines to highlight Pampanga, an area in Region 3 (Central Luzon) known for its mouth-watering delicacies, among others.A media familiarization tour, NLEX Lakbay Norte is aimed to help the tourism industry bounce back from the effects of the pandemic by showcasing destinations and cultural highlights in North and Central Luzon.
This month, the NLEX Lakbay Norte will promote Pampanga, a part of Region 3 known for its gastronomic delights, fun-filled adventure and cultural finds.
“Ever since, Geely has been putting a high premium on safety for its vehicles. We’ve always been vocal about equating value with safety by putting in our minds the drivers and passengers in every vehicle we introduce to the market. We want to give them peace of mind in every Geely drive,” SGAP President and Chief Executive Officer Yosuke Nishi said.
“I believe, this partnership can effectively slowly revive the tourism industry in the Philippines with safe travels,” he added.
Meanwhile, NLEX Corporation President and General Manager Luigi Bautista said, “We are happy with the partnership with Geely as we both strive to provide safe and convenient travel to the public, as well as support economic recovery through tourism.”
In a statement, SGAP shared that “Geely has been upholding high-quality standards for all its vehicles, ensuring the safety of both the drivers and passengers — from smooth ride to high technology.
Photos from Sojitz G Auto Philippines
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