Isuzu Manila reopens, adopts brand's global design philosophy

Isuzu Manila has reopened its doors yesterday, September 30, 2021. The dealership under the Yuchengco Group of Companies (YGC) is the 9th location to follow the automotive brand’s latest design philosophy called the Isuzu Outlet Standard (IOS).

Isuzu Philipines Corporation (IPC) commemorated the dealership’s reopening.

IPC President, Hajime Koso said, “our dealer expansion and renovation program is rolling as planned, although, with a bit of a delay brought by the pandemic, we assure our customers nationwide that Isuzu will be renewing its facility to serve them better. Isuzu’s ultimate goal is to achieve ‘Customer Success’ and with the new Isuzu Outlet Standard, this will cover all areas from the facility to the overall flow of operations within the dealership.”

“Isuzu Manila’s reopening is all but perfect timing for the recent launch of the All-New Isuzu mu-X and the coming holiday season. The dealership is more than ready to accept more clients and test drive appointments, following our strict safety and health protocols as always,” added the IPC executive.

Isuzu Manila has a total floor area of 9,606-sqm that houses a showroom display area with dedicated locations for one commercial vehicle (CV), three light commercial vehicles (LCV), a customer lounge, and a parts warehouse.

According to IPC, Isuzu Manila also has a service workshop — spread out on three floors — that can accommodate five CV units and 16 LCV models.

When asked about the group’s decision to invest and promptly implement IOS, YGC Cars Division SVP Business Operations Head Johnny Fetalvero said, “we want to reinforce the image of Isuzu not just by standing out from the rest but also through providing an enhanced experience for our customers. The new look shows Isuzu’s robust character and DNA as the world’s leader in diesel engine manufacturing. We hope to attract more customers to experience Isuzu’s reliability, safety, and comfort.”

“Our facility is set to have an upgraded body and paint center to further improve efficiency and quality. We plan to continually expand our services for years to come and ultimately deliver the best customer service to both existing and new owners,” Fetalvero added.

Photos from Isuzu

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