Jeep announced that it has sold its five-millionth Wrangler, which serves a testament to the following of the world’s most off-road capable and iconic sport utility vehicle (SUV).
According to the Stellantis-owned car brand, the milestone Wrangler was a 2023 4xe Rubicon 20th Anniversary Edition in Earl exterior paint, which was bought by a customer in Camden, New Jersey.
The owner, Jeep pointed out, will receive $5,000 (approximately P282,740) worth of Jeep Performance Parts by Mopar and lifetime Jeep Wave customer care benefits.
“With five million Wranglers sold, the Jeep brand continues to grow, fueled by the unwavering passion of the Jeep global community. With legendary 4x4 capability, open-air-freedom, and a timeless design, the Wrangler embodies the spirit and the soul of the Jeep brand,” Jeep North America Head and Senior Vice President Jim Morrison commented.
“More than 80 percent of the five million Wranglers sold since 1986 are still on the road, having fun out there and showcasing the amazing staying power of the vehicle. Our new 2024 Wrangler raises the bar once again as the most capable Wrangler yet, with more technology, safety features, and refinement,” he added.
The Jeep Wrangler is the icon of the brand and one of the most recognizable nameplates in the industry, and has been since its unveiling at the 1986 Chicago Auto Show as a 1987 model, replacing the Jeep CJ and continuing the legacy established by the original 1941 Willys MB.
This milestone achievement for the brand coincides with the introduction of the 2024 Jeep Wrangler, which will be sold in markets around the world, and the launch of the “Famous for Freedom” global marketing campaign, featuring the celebrated 1995 track, “California Love.”
Photos from Jeep
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