Lamborghini celebrates 60th anniversary

For its 60th anniversary, the Italian luxury carmaker Lamborghini is planning a string of activities to mark the momentous occasion.

Per the Sant'Agata Bolognese-based brand, the aforementioned celebratory activities — to be staged in various locations across the globe — are all of them unique but have a common goal of uniting Lamborghini customers, the official Lamborghini clubs, as well as the dealerships and fans of the famed automotive brand.

“Right from the start, the founder and his very young engineers showed a passion for innovation and a desire to disrupt the dogmas of the sports car world, which were truly groundbreaking and led to a radical revolution. These values, which still form the cornerstone of the company today, would lead to the birth of legendary cars such as the Miura, a car which coined the term ‘supercar’ and that has since inspired the entire automotive industry with its spirit and its styling. Over the years, Automobili Lamborghini has continued to evolve, creating icons of unique style, technology, and performance, inspiring entire generations and millions of people by sharing its DNA and the values on which it was founded,” Lamborghini wrote in a press release.

The first of Lamborghini’s multiple activities started on January 19, when the company opened its remodeled museum. The facility was renovated and rearranged for the celebrations as well as an exhibition entitled The Future Began In 1963.

The next one will take place in The Land of the Rising Sun, with an event dubbed Lamborghini Day Japan. To take place next week, February 23, in Suzuka, the event will gather hundreds of enthusiasts and collectors in one of the marque’s most significant markets.

A few months after, Lamborghini will take the celebration to the United Kingdom (UK) for Lamborghini Day UK on April 29. Per the carmaker, over 300 Lamborghini owners are expected to attend the gathering in the UK.

It will be followed by the 60° Anniversario Giro tour in Italy, which is scheduled to take place in the main square of Bologna with the Concorso in Piazza: a concours d’elegance and festive party open to the public, at which hundreds of Lamborghinis, collectors and fans from all over the world will gather to celebrate the illustrious history of the brand on May 28.

In summertime (from June to September) in the United States (US), Lamborghini will stage the “60th Anniversary Giro.” Here, Lamborghini will share the festivities with one of its important markets.

Come September, Lamborghini will head to China, its second largest market, and stage its signature “Giro China” for the ninth consecutive year. The automotive firm added that over 100 Lamborghini owners and enthusiasts will gather to round up the celebration with the “60th Anniversary Gala Dinner.”

Still in September, the House of the Raging Bull will hold the “60th Anniversary Polo Storico Tour” in Italy. The affair is reserved for classic Lamborghini cars in the country and is dedicated to the protection, preservation, and restoration of the brand’s motoring heritage.

The month after, Lamborghini will go to the Vallelunga circuit in Rome to host the first Lamborghini Festival. In this grand event in October, organized for the first time and open to all fans, the House of Sant’Agata Bolognese will celebrate the brand and its track-oriented cars.

In November, Lamborghini will hold the grand finals of the Super Trofeo Lamborghini, the one-make championship reserved for the Huracán Super Trofeo EVO2 racecars, gathering cars from three continents, will be held at the Vallelunga circuit in Rome.

Per Lamborghini, official Lamborghini Clubs around the world, now present in 24 countries with more than 1600 members, are also planning anniversary tours and events in their respective countries, as well as a number of tours in Italy with their final destination the Lamborghini headquarters in Italy.

Photos from Lamborghini

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