Pilipinas Shell Introduces New and Improved V-Power Fuels

Shell V-Power with DYNAFLEX Technology
To further cater to the ever-changing demands of today’s vehicles, Pilipinas Shell has introduced an improved version of its premium-grade fuel products, the new and improved Shell V-Power fuels.

Shell V-Power with DYNAFLEX Technology

Known to be the only fuel co-engineered with and recommended by the Formula 1 race team Scuderia Ferrari, the new and improved Shell V-Power is now formulated with its proprietary DYNAFLEX Technology. The Shell V-Power Racing and Shell V-Power Gasoline fuels are aimed to address two issues that can affect engine efficiency and performance: friction and deposits. Last June 8, Mark Malabanan, Pilipinas Shell V-Power fuels brand manager, said in an interview that the new line of V-Power products is designed to provide to the demands that goes with the innovation. "It's our best getting better," Malabanan said, pertaining to the new fuel product, noting that the Filipinos have become more demanding in terms of keeping their cars in tip-top condition. Although maintaining the same octane rating, Malabanan said that the new and improved Shell V-Power is made to keep your engine cleaner and produce less friction. Apart from that, Shell fuel scientist Mae Ascan said that the new merchandise was a product of a five-year research made by around 170 fuel scientists in research and development of the brand.a She cited that as the course of the years, vehicles engines are getting smaller but has been increasing in performance. "Vehicle manufacturers are trying to compress the performance of vehicles into smaller engines, making it susceptible to deposits and friction," she noted. "We made it even better," Ascan added. The new Shell V-Power’s DYNAFLEX Technology can help restore your engine’s performance by actively removing and preventing the build-up of fuel system deposits and reducing wasted energy, delivering Shell’s premium performance and efficiency, compared to its previous formulations. Aside from that, the new formulation of the Shell V-Power fuels help clean the engine by removing deposits that have already formed. The new Shell V-Power Racing and Shell V-Power Gasoline’s innovative formulation is said to remove up to 80 percent of performance-robbing deposits, with the twin effect of improving system condition and restoring lost performance. On the other hand, The new Shell V-Power Diesel is designed to help restore up to 100 percent of your engine's performance by removing deposits from fuel injectors. Further, Shell V-Power--either V-Power Racing or V-Power Gasoline puts a protective layer on critical parts of your engine to reduce friction due to the DYNAFLEX formulation which contains new friction-reducing molecules that help lubricate engine parts that are difficult for lubricating oils to reach, including vital areas in the engine between the piston ring and the cylinder wall. A reliable partner on the road Shell is committed to making life's journeys better for Filipinos, working tirelessly to improve its fuel and non-fuel offers. The new Shell V-Power is just one of the company's ways to continue to be every Filipino's reliable partner on the road for the next 100 years and beyond. By providing quality fuel products and services to motorists around the world, Shell gained its foothold as a global leader in power and energy. It pioneers next generation technology in developing new sources for a reliable energy mix, producing smarter products as well as promoting smarter use. Shell strives to build smarter infrastructure and provide energy efficient engineering solutions that promote clean and efficient transport and sustainable mobility. For his part, Pilipinas Shell Vice President for Retail Anthony Lawrence Yam said that the new and improved Shell V-Power was made to further understand the changing needs of customers. "We are constantly faced with the challenge to keep up with the rapid evolution of vehicle technology and the changing needs of our customers," said Yam. "This is why we have spent over half a decade of research and development to produce our best-ever fuel, the new Shell V-Power." "We are striving to be the strong Filipino partner on the roads," he concluded.

Shell V-Power with DYNAFLEX Technology

  Story and photos by Ruben Manahan IV

Read All

Featured Articles

Recommended Articles For You

Read All

Featured Cars

  • Upcoming

Car Articles From Zigwheels

  • News
  • Article Feature
  • Advisory Stories
  • Road Test
  • MIAS 2025: Chery Auto PH to introduce all-new Tiggo Cross
    MIAS 2025: Chery Auto PH to introduce all-new Tiggo Cross
    Ruben Manahan IV . Today
  • Renault Group gains full ownership of Nissan Magnite-producing RNAIPL
    Renault Group gains full ownership of Nissan Magnite-producing RNAIPL
    Cesar Miguel . Today
  • MIAS 2025 to continue highlighting latest tech in PH auto, moto, truck scene
    MIAS 2025 to continue highlighting latest tech in PH auto, moto, truck scene
    Ruben Manahan IV . Today
  • GWM PH to open 3 new dealerships in 2025
    GWM PH to open 3 new dealerships in 2025
    Paulo Papa . Today
  • Kai Sotto gets a Toyota Super Grandia Elite
    Kai Sotto gets a Toyota Super Grandia Elite
    Ruben Manahan IV . Today
  • Here’s a closer look inside the BYD Seal
    Here’s a closer look inside the BYD Seal
    Cesar Miguel . Today
  • April Fools pranks from motorcycle, car brands in 2025
    April Fools pranks from motorcycle, car brands in 2025
    Cesar Miguel . Apr 02, 2025
  • Here’s a close look inside the BYD Shark 6 DMO
    Here’s a close look inside the BYD Shark 6 DMO
    Cesar Miguel . Mar 25, 2025
  • Ford ‘Raptor’ trucks, SUV showcased in Dubai dunes
    Ford ‘Raptor’ trucks, SUV showcased in Dubai dunes
    Paulo Papa . Mar 21, 2025
  • Here are the BYD Shark 6 DMO's 3 available colors in PH
    Here are the BYD Shark 6 DMO's 3 available colors in PH
    Paulo Papa . Mar 18, 2025
  • Do you really need 4x4 for overlanding?
    Do you really need 4x4 for overlanding?
    Cesar Miguel . Mar 26, 2025
  • Number coding 2025: what you need to know
    Number coding 2025: what you need to know
    Paulo Papa . Mar 09, 2025
  • EVs still require lubrication, JAMA execs say
    EVs still require lubrication, JAMA execs say
    Paulo Papa . Mar 09, 2025
  • Ensure your vehicle is Summer road trip-ready by following these tips
    Ensure your vehicle is Summer road trip-ready by following these tips
    Paulo Papa . Mar 06, 2025
  • Loving your car 101: how to protect your car’s interior
    Loving your car 101: how to protect your car’s interior
    Paulo Papa . Feb 17, 2025
  • First drive: Jetour X70 Lightning i-DM
    First drive: Jetour X70 Lightning i-DM
    Paulo Papa . Today
  • Changan CS15: no-fuss daily driver
    Changan CS15: no-fuss daily driver
    Cesar Miguel . Mar 27, 2025
  • First drive: Mercedes-Benz EQE 350+ AMG Line
    First drive: Mercedes-Benz EQE 350+ AMG Line
    Paulo Papa . Mar 21, 2025
  • BYD Shark 6 DMO: first impressions
    BYD Shark 6 DMO: first impressions
    Cesar Miguel . Mar 19, 2025
  • Changan Uni-T: bold and classy
    Changan Uni-T: bold and classy
    Ruben Manahan IV . Mar 14, 2025