Following its global debut last February--
which was held in the country--the cornerstone of the
Toyota Hiace lineup has been debuted locally by
Toyota Motor Philippines (TMP).
The all-new Super Grandia, comes in
three variants: the
Elite, Leather, and Fabric.
"The Hiace Super Grandia is a preferred van of companies in various industries, and is quite popular as a family vehicle. It has indeed become a symbol of comfort, convenience, and durability,"
TMP President Satoru Suzuki said.
"We are excited to bring a higher level of luxury and a delightful ride experience that Filipinos truly deserve with the all-new Hiace Super Grandia. We expect this model to further elevate the Hiace which currently has a
54.6 percent share in its segment, year-to-date as of July," he added.
The overall development is said to be mix of strong and refined exterior yet an inviting and comfortable interior which embodies grand luxury and
omotenashi (Japanese for 'hospitality').
The all-new Hiace Super Grandia promises a stress-free drive both for the driver and passenger and provides a ride experience and atmosphere that resembles first-class travel.
The all-new Super Grandia is fitted with chrome accents to the large front grille that complement the bi-beam LED head lamps.
Aside from that, rear chrome garnish mirrors the front design and is also complemented by the distinctive shape of the LED rear combination lamps.
The Elite variant has Powersliding Doors, passenger preferred illumination (blue, amber, or white), and quilted leather four-way Power Adjust Captain Seats with Ottoman.
But for all variants, bench-type seats at the farthest row can accommodate up to four more passengers.
Rear personal reading lamps provide each passenger a greater sense of personal control and convenience, giving them the option of better visibility in their personal space. Automatic climate control ensures passenger comfort all throughout the drive, with
Nano-E air purifying technology for the Elite variant.
Powering the all-new Super Grandia is the
1GD-FTV 2.8 Diesel A/T with intercooler system and EGR (Exhaust Gas Recirculation) capable of
176 horsepower.
All the variants are equipped with Anti-Lock Brake System (ABS), Vehicle Stability Control with Brake Assist, Hill Start Assist, Clearance and Back Sonars, Back Monitor, 9 SRS airbags (driver, front passenger, driver knee, front side, and curtain shield), and Emergency Locking Retractor (ELR) three-point seat belts for all occupants.
To note, the Super Grandia Elite is the
first variant in Toyota Motor Philippines' official vehicle lineup which
features Toyota Safety Sense (TSS). TSS incorporates
active safety features which identify factors that may cause accidents and aid the driver in eliminating these factors. Features for this variant include the
Pre-Collision System (PCS),
Lane Departure Alert (LDA),
Adaptive Cruise Control (ACC), and
Automatic High Beam (AHB).
Here are the prices and colors of the all-new Super Grandia:
| VARIANT |
SRP |
COLOR |
| Elite 2-Tone |
PHP2,890,000 |
Luxury Pearl Toning |
| Elite |
PHP2,875,000 |
Black Gray Metallic White Pearl |
| Leather 2-Tone |
PHP2,525,000 |
Luxury Pearl Toning |
| Leather Monotone |
PHP2,510,000 |
Black Gray Metallic White Pearl |
| Fabric 2-Tone |
PHP2,435,000 |
Luxury Pearl Toning |
| Fabric Monotone |
PHP2,420,000 |
Black Gray Metallic White Pearl |
At this price point, TMP Vice President for Marketing Elijah Marcia revealed that they are eyeing 400 units to be initially rolled out monthly.
"This is just for the Super Grandia alone," she told CARMUDI PHILIPPINES, noting the supreme demand for the vehicle variant.
In fact,
TMP Vice President for Corporate Affairs Atty. Rommel Gutierrez said that they have been receiving pre-orders for the Super Grandia even before it officially went on sale.
This, after both TMP executives acknowledged the
limited supply of the Toyota Alphard, the sale of which the Super Grandia could cannibalize.
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