WATCH: Jaguar teams up with Baracuta for ‘Next Classic Guide’

Jaguar and Baracuta have joined forces for the Next Classic Guide, an initiative that will see a one-of-a-kind Jaguar Baracuta E-Pace and a Jaguar G9 Baracuta jacket.

You can watch the collaboration launch film here. 

The Jaguar x Baracuta E-Pace P300e plug-in hybrid is painted with “Neutro,” a bespoke exterior finish. The one-off E-Pace features the same tartan Baracuta uses to line its G9 jacket on both the door trims and boot floor. The tartan pattern is also depicted on the contrast roof.

In addition, the Jaguar x Baracuta E-Pace features headrests embroidered with the Baracuta crest, Baracuta logo on the rear window, and puddle lamps depicting the Baracuta emblem.

Meanwhile, the Baracuta G9 Jaguar jacket features a “Jaguar” embroidered on the sleeve, and on the inside a special edition Jaguar x Baracuta logo.

According to Jaguar, both the compact SUV and the jacket are to play integral roles in the development of The Next Classic Guide.

Both British brands — Jaguar and Baracuta — said that The Next Classic Guide will see a host of respected influencers, bloggers, artists, and content creators travel to the cultural heartland of the United Kingdom and European towns and cities, seeking out the places, fashions, trends, and people that will inspire and shape the next generation.

The Next Classic Guide will be a live and interactive portal allowing interested observers to follow the four-month journey that started in London (in October 2021) to Germany, Spain, Poland, Austria, and finally in Italy, for the Milan Fashion Week in February 2022.

“Design is at the very heart of the Jaguar and Baracuta brands. Both have created design classics that have stood the test of time and remained relevant in the face of ever-changing tastes and cultural trends. It was therefore great to be given the responsibility of bringing these two brands together in this collaboration, after all, they have enjoyed a long association with many of the World’s most iconic figures from stage and screen coveting both,” said Jaguar’s Color and Materials Creative Designer Anna Abell.

Photos from Jaguar

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